Manitoba Law Foundation

Done in: 12.2023 / Customer: Manitoba Law Foundation / Task: Logo Design

What the client needed

New logo, brand, and Annual Report.

My part of the project

About the MLF logo: The logo for the Manitoba Law Foundation is based on the prairie crocus, Manitoba’s provincial flower. This stylized version incorporates the initials of the Foundation, forming the stem and petals. This resilient plant is one of the first to emerge in Manitoba, after surviving the harshest winter conditions. The crocus is a sign of hope for warmer, brighter days ahead. The crocus stems, buds, and leaves grow low and close together for protection from the wind. This natural element was chosen as a contrast to the traditional and often colonial symbols of law used in the past.

About the Annual Report: I’ve included some spreads from 2024 Annual report. I created the branding from inspiration from the logo.